:root {
  --ink: #251f1b;
  --muted: #6d6259;
  --paper: #fbf8f1;
  --clay: #b7694f;
  --clay-dark: #7f432f;
  --moss: #546b4b;
  --leaf: #d9e1cf;
  --oat: #efe4d2;
  --line: #ded2bf;
  --white: #fffdf8;
}

* {
  box-sizing: border-box;
}

html {
  scroll-behavior: smooth;
}

body {
  margin: 0;
  background: var(--paper);
  color: var(--ink);
  font-family: Inter, ui-sans-serif, system-ui, -apple-system, BlinkMacSystemFont, "Segoe UI", sans-serif;
  line-height: 1.5;
}

a {
  color: inherit;
}

.site-shell {
  min-height: 100vh;
  overflow: hidden;
}

.site-header {
  align-items: center;
  display: flex;
  justify-content: space-between;
  margin: 0 auto;
  max-width: 1160px;
  padding: 24px;
}

.brand {
  align-items: center;
  display: inline-flex;
  font-size: 18px;
  font-weight: 750;
  gap: 10px;
  text-decoration: none;
}

.brand-mark {
  align-items: center;
  background: var(--ink);
  color: var(--paper);
  display: inline-flex;
  font-size: 13px;
  font-weight: 800;
  height: 34px;
  justify-content: center;
  letter-spacing: 0;
  width: 34px;
}

.nav-links {
  display: flex;
  gap: 28px;
}

.nav-links a {
  color: var(--muted);
  font-size: 14px;
  font-weight: 650;
  text-decoration: none;
}

.hero,
.workflow,
.deliverables,
.offers,
.ethics-note,
.positioning-band {
  margin: 0 auto;
  max-width: 1240px;
  padding: 72px 24px;
}

.hero {
  align-items: center;
  display: grid;
  gap: 54px;
  grid-template-columns: 1fr;
  min-height: calc(100vh - 86px);
  padding-top: 70px;
}

h1,
h2,
h3,
p {
  margin-top: 0;
}

h1 {
  font-family: Georgia, "Times New Roman", serif;
  font-size: clamp(48px, 6.6vw, 86px);
  font-weight: 700;
  letter-spacing: 0;
  line-height: 1;
  margin-bottom: 26px;
  max-width: 1120px;
  text-wrap: balance;
}

.rotating-ai {
  background: linear-gradient(transparent 62%, rgba(84, 107, 75, 0.24) 0);
  display: inline-block;
  min-width: 3.9em;
  padding: 0 2px;
}

h2 {
  font-family: Georgia, "Times New Roman", serif;
  font-size: clamp(32px, 5vw, 54px);
  letter-spacing: 0;
  line-height: 1.02;
  margin-bottom: 18px;
}

h3 {
  font-size: 21px;
  letter-spacing: 0;
  line-height: 1.15;
  margin-bottom: 10px;
}

.hero-lede {
  color: var(--muted);
  font-size: clamp(18px, 1.9vw, 25px);
  line-height: 1.35;
  margin-left: auto;
  margin-right: auto;
  max-width: 900px;
}

.hero-actions {
  display: flex;
  flex-wrap: wrap;
  gap: 14px;
  justify-content: center;
  margin-top: 34px;
}

.hero-proof {
  background: #e8efdf;
  border: 1px solid #b9cba8;
  box-shadow: 0 18px 48px rgba(84, 68, 52, 0.08);
  margin: 28px auto 0;
  max-width: 1040px;
  padding: 18px;
  text-align: left;
  width: 100%;
}

.hero-proof > p {
  color: var(--moss);
  font-size: 14px;
  font-weight: 850;
  margin-bottom: 14px;
  text-align: center;
}

.hero-proof-grid {
  display: grid;
  gap: 14px;
  grid-template-columns: 1fr 1fr;
}

.hero-proof-grid article {
  background: rgba(255, 253, 248, 0.58);
  border: 1px solid rgba(185, 203, 168, 0.86);
  display: grid;
  gap: 8px;
  min-width: 0;
  padding: 16px;
}

.hero-proof h3 {
  color: var(--ink);
  font-size: 15px;
  font-weight: 850;
  line-height: 1.2;
  margin-bottom: 4px;
}

.citation-rank-list {
  counter-reset: citation-rank;
  display: grid;
  gap: 8px;
  list-style: none;
  margin: 0;
  padding: 0;
}

.citation-rank-list li {
  align-items: center;
  background: var(--white);
  border: 1px solid rgba(185, 203, 168, 0.72);
  display: grid;
  gap: 10px;
  grid-template-columns: 34px minmax(0, 1fr);
  padding: 9px;
}

.source-logo {
  background: var(--white);
  border: 1px solid rgba(185, 203, 168, 0.72);
  border-radius: 50%;
  display: block;
  height: 32px;
  object-fit: contain;
  padding: 5px;
  width: 32px;
}

.citation-rank-list strong {
  color: var(--ink);
  display: block;
  font-size: 14px;
  line-height: 1.1;
  overflow-wrap: anywhere;
}

.citation-rank-list small {
  display: block;
  margin-top: 2px;
}

.conversation-pie-card {
  align-content: start;
  justify-items: center;
  text-align: center;
}

.pie-stat {
  align-items: center;
  background: conic-gradient(var(--moss) 0 99%, rgba(84, 107, 75, 0.16) 99% 100%);
  border-radius: 50%;
  display: flex;
  height: 130px;
  justify-content: center;
  margin: 4px 0;
  position: relative;
  width: 130px;
}

.pie-stat::after {
  background: var(--white);
  border-radius: 50%;
  content: "";
  height: 84px;
  position: absolute;
  width: 84px;
}

.pie-stat span {
  color: var(--moss);
  font-family: Georgia, "Times New Roman", serif;
  font-size: 34px;
  line-height: 0.9;
  position: relative;
  z-index: 1;
}

.conversation-pie-card p {
  color: var(--ink);
  font-size: 14px;
  font-weight: 740;
  line-height: 1.35;
  margin-bottom: 0;
}

.hero-proof small {
  color: var(--muted);
  font-size: 12px;
  font-weight: 700;
  line-height: 1.25;
  overflow-wrap: anywhere;
}

.hero-proof small a {
  color: var(--moss);
  font-weight: 850;
}

.proof-source {
  background: rgba(84, 107, 75, 0.1);
  border: 1px solid rgba(84, 107, 75, 0.18);
  color: var(--muted);
  font-size: 13px;
  font-weight: 750;
  line-height: 1.3;
  margin: 6px 0 0;
  padding: 9px 10px;
}

.proof-source a {
  color: var(--moss);
  font-weight: 900;
}

.button {
  align-items: center;
  border: 1px solid var(--ink);
  display: inline-flex;
  font-size: 15px;
  font-weight: 800;
  justify-content: center;
  min-height: 48px;
  padding: 12px 20px;
  text-decoration: none;
  transition: background 160ms ease, color 160ms ease, transform 160ms ease;
}

.button:hover {
  transform: translateY(-1px);
}

.button-primary {
  background: var(--ink);
  color: var(--paper);
}

.button-secondary {
  background: transparent;
  color: var(--ink);
}

.visually-hidden {
  height: 1px;
  margin: -1px;
  overflow: hidden;
  position: absolute;
  width: 1px;
}

.agent-email-form {
  display: grid;
  gap: 12px;
  grid-template-columns: minmax(220px, 360px) auto;
  justify-content: center;
  margin: 34px auto 0;
}

.agent-email-form input {
  background: var(--white);
  border: 1px solid var(--ink);
  color: var(--ink);
  font: inherit;
  font-size: 15px;
  font-weight: 650;
  min-height: 48px;
  min-width: 0;
  padding: 12px 14px;
}

.agent-email-form input::placeholder {
  color: var(--muted);
}

.agent-onboarding {
  background: var(--white);
  border: 1px solid var(--line);
  box-shadow: 0 18px 48px rgba(84, 68, 52, 0.08);
  margin: 34px auto 0;
  max-width: 620px;
  padding: 20px;
  text-align: left;
}

.onboarding-step {
  color: var(--moss);
  font-size: 13px;
  font-weight: 850;
  letter-spacing: 0;
  margin-bottom: 12px;
  text-transform: uppercase;
}

.agent-company-form {
  display: grid;
  gap: 12px;
}

.agent-company-form label {
  color: var(--ink);
  font-size: 20px;
  font-weight: 850;
  line-height: 1.2;
}

.agent-company-form > div {
  display: grid;
  gap: 12px;
  grid-template-columns: 1fr;
}

.agent-company-form input[type="text"],
.agent-company-form select {
  background: var(--white);
  border: 1px solid var(--ink);
  color: var(--ink);
  font: inherit;
  font-size: 15px;
  font-weight: 650;
  min-height: 48px;
  min-width: 0;
  padding: 12px 14px;
  width: 100%;
}

.agent-company-form input::placeholder {
  color: var(--muted);
}

.other-company-type-field {
  display: grid;
}

.other-company-type-field[hidden] {
  display: none;
}

.onboarding-shell {
  align-items: center;
  display: grid;
  min-height: 100vh;
  padding: 28px;
  position: relative;
}

.onboarding-brand {
  left: 28px;
  position: absolute;
  top: 24px;
}

.onboarding-panel {
  background: var(--white);
  border: 1px solid var(--line);
  box-shadow: 0 24px 70px rgba(84, 68, 52, 0.12);
  margin: 64px auto 0;
  max-width: 680px;
  padding: 34px;
  width: 100%;
}

.onboarding-panel h1 {
  font-size: clamp(38px, 5vw, 60px);
  margin-bottom: 14px;
}

.onboarding-lede {
  color: var(--muted);
  font-size: 19px;
  margin-bottom: 28px;
}

.analysis-results {
  display: grid;
  gap: 14px;
  margin-top: 22px;
}

.analysis-results[hidden] {
  display: none;
}

.analysis-error {
  background: rgba(183, 105, 79, 0.12);
  border: 1px solid rgba(183, 105, 79, 0.28);
  color: var(--clay-dark);
  font-weight: 750;
  margin: 20px 0 0;
  padding: 12px 14px;
}

.analysis-field span,
.feature-list label {
  display: block;
  font-size: 15px;
  font-weight: 750;
  margin-bottom: 6px;
}

.analysis-results h2 {
  font-family: inherit;
  font-size: 20px;
  line-height: 1.2;
  margin-bottom: 4px;
}

.analysis-field {
  display: grid;
  gap: 6px;
}

.analysis-results textarea,
.analysis-results input {
  background: var(--white);
  border: 1px solid var(--ink);
  color: var(--ink);
  font: inherit;
  font-size: 15px;
  font-weight: 650;
  line-height: 1.45;
  padding: 12px 14px;
  resize: vertical;
  width: 100%;
}

.analysis-results textarea:read-only,
.analysis-results input:read-only {
  cursor: default;
}

.dashboard-shell {
  display: grid;
  grid-template-columns: 240px minmax(0, 1fr);
  min-height: 100vh;
}

.dashboard-sidebar {
  border-right: 1px solid var(--line);
  display: flex;
  flex-direction: column;
  gap: 34px;
  padding: 24px;
}

.dashboard-sidebar nav {
  display: grid;
  gap: 8px;
}

.dashboard-sidebar nav a {
  color: var(--muted);
  font-weight: 750;
  padding: 10px 0;
  text-decoration: none;
}

.dashboard-sidebar nav a.active {
  color: var(--ink);
}

.dashboard-main {
  display: grid;
  gap: 22px;
  padding: 42px;
}

.dashboard-heading p {
  color: var(--muted);
  font-size: 13px;
  font-weight: 850;
  margin-bottom: 8px;
  text-transform: uppercase;
}

.dashboard-heading h1 {
  font-size: clamp(36px, 5vw, 58px);
  margin-bottom: 8px;
}

.dashboard-section {
  border-top: 1px solid var(--line);
  padding-top: 22px;
}

.dashboard-section h2 {
  font-family: inherit;
  font-size: 22px;
  margin-bottom: 8px;
}

.dashboard-section p {
  color: var(--muted);
  margin-bottom: 0;
}

.results-shell {
  min-height: 100vh;
  padding: 24px;
}

.results-header {
  margin: 0 auto;
  max-width: 860px;
  text-align: center;
}

.results-hero {
  margin: 0 auto;
  max-width: 860px;
  padding: 78px 0 42px;
  text-align: center;
}

.results-kicker {
  color: var(--moss);
  font-size: 13px;
  font-weight: 850;
  margin-bottom: 12px;
  text-transform: uppercase;
}

.results-hero h1 {
  font-size: clamp(56px, 10vw, 118px);
  margin-bottom: 18px;
}

.results-hero h1 span {
  text-decoration: underline;
  text-decoration-color: var(--clay);
  text-decoration-thickness: 0.08em;
  text-underline-offset: 0.12em;
}

.results-lede {
  color: var(--muted);
  font-size: clamp(18px, 2.2vw, 25px);
  line-height: 1.35;
  max-width: 760px;
}

.thread-results {
  display: grid;
  gap: 32px;
  margin: 0 auto;
  max-width: 1180px;
  padding-bottom: 72px;
}

.clutch-results {
  display: grid;
  gap: 24px;
  margin: 0 auto;
  max-width: 1180px;
  padding-bottom: 72px;
}

.cited-domains {
  display: grid;
  gap: 24px;
  margin: 0 auto;
  max-width: 1180px;
  padding-bottom: 64px;
}

.cited-domain-grid {
  display: grid;
  gap: 18px;
  grid-template-columns: repeat(3, minmax(0, 1fr));
}

.cited-domain-grid article {
  align-items: center;
  background: rgba(255, 255, 255, 0.82);
  border: 1px solid rgba(37, 31, 26, 0.1);
  box-shadow: 0 18px 52px rgba(84, 68, 52, 0.07);
  display: flex;
  gap: 14px;
  padding: 22px 24px;
}

.cited-domain-grid span {
  align-items: center;
  background: var(--clay);
  color: var(--white);
  display: inline-flex;
  flex: 0 0 auto;
  font-size: 13px;
  font-weight: 900;
  height: 30px;
  justify-content: center;
  line-height: 1;
  width: 30px;
}

.cited-domain-grid h3 {
  color: var(--ink);
  font-size: clamp(22px, 2vw, 30px);
  line-height: 1.08;
  margin-bottom: 0;
}

.actionable-items-heading,
.results-over-time-heading {
  border-top: 1px solid var(--line);
  margin: 0 auto 34px;
  max-width: 1180px;
  padding-top: 42px;
  text-align: center;
}

.actionable-items-heading h2,
.results-over-time-heading h2 {
  color: var(--clay-dark);
  font-size: 14px;
  font-weight: 900;
  letter-spacing: 0.12em;
  line-height: 1;
  margin-bottom: 0;
  text-transform: uppercase;
}

.directory-results {
  display: grid;
  gap: 24px;
  margin: 0 auto;
  max-width: 960px;
  padding-bottom: 72px;
}

.expected-results {
  display: grid;
  gap: 24px;
  margin: 0 auto;
  max-width: 1000px;
  padding-bottom: 72px;
}

.expected-answer-card {
  margin-top: 4px;
}

.directory-card {
  align-items: center;
  background: rgba(255, 255, 255, 0.82);
  border: 1px solid rgba(37, 31, 26, 0.1);
  border-left: 8px solid var(--clay);
  box-shadow: 0 22px 68px rgba(84, 68, 52, 0.08);
  display: flex;
  gap: 24px;
  justify-content: space-between;
  padding: 28px 32px;
  text-align: left;
}

.directory-card h3 {
  font-size: clamp(26px, 3vw, 42px);
  line-height: 1.08;
  margin-bottom: 0;
}

.directory-card h3 a {
  color: var(--ink);
  text-decoration-color: var(--clay);
  text-decoration-thickness: 0.08em;
  text-underline-offset: 0.12em;
}

.directory-card p:not(.demo-label) {
  color: var(--ink);
  font-size: clamp(17px, 1.4vw, 21px);
  font-weight: 700;
  line-height: 1.35;
  margin-bottom: 0;
  max-width: 430px;
}

.results-cta {
  background: linear-gradient(135deg, var(--ink) 0%, #33261f 100%);
  border: 1px solid rgba(255, 255, 255, 0.12);
  box-shadow: 0 28px 80px rgba(84, 68, 52, 0.18);
  color: var(--white);
  display: grid;
  gap: 24px;
  margin: 0 auto 72px;
  max-width: 960px;
  padding: clamp(28px, 4vw, 54px);
  text-align: center;
}

.results-cta-copy {
  margin: 0 auto;
  max-width: 760px;
}

.results-cta .demo-label {
  color: rgba(255, 255, 255, 0.62);
}

.results-cta h2 {
  color: var(--white);
  font-size: clamp(24px, 3vw, 38px);
  line-height: 1.12;
  margin: 0 auto;
  max-width: 680px;
}

.results-cta .button {
  background: var(--paper);
  border-color: var(--paper);
  color: var(--ink);
  display: inline-flex;
  justify-self: center;
}

.clutch-review-grid {
  display: grid;
  gap: 18px;
  grid-template-columns: repeat(3, minmax(0, 1fr));
}

.ai-answer-demo {
  display: grid;
  gap: 18px;
  margin: 0 auto 52px;
  max-width: 1000px;
}

.demo-query-card,
.demo-answer-card {
  background: rgba(255, 255, 255, 0.82);
  border: 1px solid rgba(37, 31, 26, 0.1);
  box-shadow: 0 22px 68px rgba(84, 68, 52, 0.08);
  text-align: left;
}

.demo-query-card {
  border-left: 8px solid var(--moss);
  padding: 28px 32px;
}

.demo-query-list {
  display: grid;
  gap: 12px;
  list-style: none;
  margin: 0;
  padding: 0;
}

.demo-query-list li {
  color: var(--ink);
  font-size: clamp(17px, 1.4vw, 21px);
  font-weight: 750;
  line-height: 1.35;
  margin-bottom: 0;
  max-width: 820px;
  padding-left: 24px;
  position: relative;
}

.demo-query-list li::before {
  background: var(--moss);
  content: "";
  height: 8px;
  left: 0;
  position: absolute;
  top: 0.58em;
  width: 8px;
}

.demo-answer-card {
  border-left: 8px solid var(--clay);
  display: grid;
  gap: 18px;
  padding: 30px 32px;
}

.demo-label {
  color: var(--muted);
  font-size: 13px;
  font-weight: 900;
  letter-spacing: 0.08em;
  margin-bottom: 10px;
  text-transform: uppercase;
}

.chatgpt-answer-card {
  background: #ffffff;
  border: 1px solid rgba(37, 31, 26, 0.1);
  border-left: 8px solid var(--clay);
  box-shadow: 0 28px 80px rgba(84, 68, 52, 0.12);
  gap: 12px;
  padding: clamp(22px, 3vw, 36px);
}

.chatgpt-answer-card > .demo-label {
  margin-bottom: 0;
}

.chatgpt-answer-body {
  display: grid;
  gap: 16px;
  max-width: 980px;
}

.chatgpt-final-prompt {
  background: #ffffff;
  border: 1px solid rgba(37, 31, 26, 0.1);
  border-left: 8px solid var(--moss);
  display: grid;
  gap: 6px;
  justify-self: center;
  max-width: none;
  padding: 14px 16px;
  width: 100%;
}

.chatgpt-final-prompt span {
  color: #777777;
  font-size: 12px;
  font-weight: 900;
  letter-spacing: 0.08em;
  text-transform: uppercase;
}

.chatgpt-final-prompt p {
  font-size: clamp(16px, 1.3vw, 20px);
  font-weight: 650;
}

.chatgpt-answer-body p {
  color: var(--ink);
  font-size: clamp(17px, 1.45vw, 22px);
  font-weight: 500;
  line-height: 1.42;
  margin-bottom: 0;
}

.chatgpt-answer-body strong {
  color: var(--ink);
  font-weight: 850;
}

.chatgpt-search-row {
  align-items: center;
  color: #6f6f6f;
  display: flex;
  font-size: clamp(16px, 1.35vw, 21px);
  font-weight: 500;
  gap: 10px;
}

.chatgpt-search-logos {
  align-items: center;
  display: inline-flex;
  gap: 6px;
  margin-left: 2px;
}

.chatgpt-search-logos img {
  background: #ffffff;
  border: 1px solid rgba(37, 31, 26, 0.14);
  border-radius: 50%;
  height: 24px;
  padding: 3px;
  width: 24px;
}

.chatgpt-source-icon {
  align-items: center;
  background: #2c2415;
  border: 2px solid #cfcfcf;
  border-radius: 50%;
  color: #f8c84f;
  display: inline-flex;
  flex: 0 0 auto;
  font-size: 14px;
  font-weight: 900;
  height: 28px;
  justify-content: center;
  line-height: 1;
  width: 28px;
}

.chatgpt-source-icon.source-green {
  background: #6ff0bf;
  color: #173d31;
}

.chatgpt-source-list {
  display: flex;
  flex-wrap: wrap;
  gap: 9px;
  margin-top: -6px;
}

.chatgpt-source-list span {
  background: #f1f1f1;
  border-radius: 999px;
  color: #555555;
  font-size: 13px;
  font-weight: 750;
  line-height: 1;
  padding: 8px 12px;
}

.chatgpt-recommendation-table {
  display: grid;
  margin-top: 2px;
}

.chatgpt-recommendation-table [role="row"] {
  border-bottom: 1px solid rgba(37, 31, 26, 0.12);
  display: grid;
  grid-template-columns: 0.75fr 1.9fr 1fr;
}

.chatgpt-recommendation-table [role="row"]:last-child {
  border-bottom: 0;
}

.chatgpt-recommendation-table span {
  color: var(--ink);
  font-size: 15px;
  line-height: 1.42;
  padding: 12px 14px 12px 0;
}

.chatgpt-recommendation-table [role="columnheader"] {
  font-weight: 900;
}

.chatgpt-recommendation-table [role="cell"] {
  color: #3f3f3f;
  font-weight: 500;
}

.results-section-heading {
  text-align: center;
}

.results-section-heading h2 {
  color: var(--ink);
  font-size: clamp(40px, 6vw, 76px);
  margin-bottom: 8px;
}

.results-section-heading p {
  color: var(--muted);
  font-size: 18px;
  margin: 0 auto;
  max-width: 620px;
}

.results-proof {
  margin-top: 0;
}

.thread-card {
  background: rgba(255, 255, 255, 0.74);
  border-left: 8px solid #e94b00;
  border-radius: 14px;
  box-shadow: 0 22px 68px rgba(84, 68, 52, 0.08);
  display: grid;
  gap: 20px;
  padding: 32px 36px;
  text-align: left;
}

.clutch-review-card {
  background: rgba(255, 255, 255, 0.82);
  border: 1px solid rgba(37, 31, 26, 0.1);
  border-top: 8px solid var(--moss);
  box-shadow: 0 22px 68px rgba(84, 68, 52, 0.08);
  display: grid;
  gap: 16px;
  padding: 24px;
  text-align: left;
}

.clutch-review-topline {
  align-items: center;
  display: flex;
  gap: 10px;
}

.clutch-review-topline span {
  background: var(--moss);
  color: var(--white);
  font-size: 13px;
  font-weight: 900;
  line-height: 1;
  padding: 8px 9px;
}

.clutch-review-topline p {
  color: var(--muted);
  font-size: 13px;
  font-weight: 900;
  letter-spacing: 0.04em;
  margin-bottom: 0;
  text-transform: uppercase;
}

.clutch-review-card h3 {
  color: var(--ink);
  font-size: 22px;
  line-height: 1.12;
  margin-bottom: 0;
}

.clutch-review-card blockquote {
  color: var(--ink);
  font-size: 16px;
  font-style: italic;
  line-height: 1.55;
  margin: 0;
}

.thread-card-topline {
  align-items: center;
  display: flex;
  gap: 12px;
}

.thread-card-topline span {
  align-items: center;
  background: #e94b00;
  color: var(--white);
  display: inline-flex;
  font-size: 14px;
  font-weight: 900;
  height: 30px;
  justify-content: center;
  width: 30px;
}

.thread-source {
  color: #e94b00;
  font-size: 18px;
  font-weight: 900;
  letter-spacing: 0.03em;
  margin-bottom: 0;
  text-transform: uppercase;
}

.thread-card h2 {
  color: var(--ink);
  font-family: Georgia, "Times New Roman", serif;
  font-size: clamp(24px, 2.4vw, 36px);
  line-height: 1.08;
  margin-bottom: 0;
}

.thread-card blockquote {
  color: var(--ink);
  font-size: clamp(16px, 1.25vw, 20px);
  font-style: italic;
  font-weight: 500;
  line-height: 1.58;
  margin: 0;
}

.company-mention {
  font-weight: 900;
  text-decoration: underline;
  text-decoration-color: #e94b00;
  text-decoration-thickness: 0.08em;
  text-underline-offset: 0.12em;
}

.feature-list {
  display: grid;
  gap: 8px;
}

.feature-list label {
  margin-bottom: 0;
}

.hero-copy {
  margin: 0 auto;
  max-width: 1040px;
  min-width: 0;
  text-align: center;
  width: 100%;
}

.price-card {
  background: var(--white);
  border: 1px solid var(--line);
  box-shadow: 0 22px 70px rgba(84, 68, 52, 0.12);
}

.tag {
  border-radius: 999px;
  display: inline-block;
  font-size: 11px;
  font-weight: 850;
  line-height: 1;
  padding: 5px 7px;
  white-space: nowrap;
}

.tag-moss {
  background: rgba(84, 107, 75, 0.16);
  color: #44583e;
}

.tag-oat {
  background: rgba(181, 133, 75, 0.18);
  color: #7a5429;
}

.tag-leaf {
  background: rgba(99, 130, 82, 0.14);
  color: #50633d;
}

.tag-clay {
  background: rgba(183, 105, 79, 0.16);
  color: var(--clay-dark);
}

.tag-purple {
  background: rgba(109, 84, 132, 0.14);
  color: #604877;
}

.table-button {
  background: var(--moss);
  color: var(--paper);
  display: inline-flex;
  font-size: 11px;
  font-weight: 850;
  justify-content: center;
  min-width: 92px;
  padding: 6px 8px;
  white-space: nowrap;
}

.workflow-grid p,
.price-summary,
.price-card li,
.ethics-note p,
.positioning-band p,
.deliverables h2 + p {
  color: var(--muted);
}

.positioning-band {
  background: var(--paper);
  border-bottom: 1px solid var(--line);
  border-top: 1px solid var(--line);
  color: var(--ink);
  max-width: none;
  padding-bottom: 92px;
  padding-left: max(24px, calc((100vw - 1112px) / 2));
  padding-right: max(24px, calc((100vw - 1112px) / 2));
  padding-top: 90px;
}

.positioning-band h2 {
  margin: 0 auto;
  max-width: 760px;
  text-align: center;
}

.band-steps {
  counter-reset: band-step;
  display: grid;
  gap: 70px;
  grid-template-columns: repeat(3, minmax(0, 1fr));
  list-style: none;
  margin: 70px 0 0;
  padding: 0;
}

.band-steps li {
  color: var(--ink);
  display: grid;
  font-size: 26px;
  font-weight: 750;
  gap: 32px;
  line-height: 1.18;
  padding: 0;
}

.band-steps li > div {
  display: grid;
  gap: 10px;
}

.band-steps li span:not(.step-icon) {
  display: block;
}

.band-steps mark {
  background: linear-gradient(transparent 62%, rgba(84, 107, 75, 0.24) 0);
  color: inherit;
  padding: 0 2px;
}

.band-steps p {
  color: var(--muted);
  font-size: 19px;
  font-weight: 500;
  line-height: 1.5;
  margin-bottom: 0;
}

.step-icon {
  align-items: center;
  background: transparent;
  border: 0;
  color: #44583e;
  display: inline-flex;
  height: 54px;
  justify-content: center;
  width: 54px;
}

.step-icon svg {
  display: block;
  fill: none;
  height: 42px;
  stroke: currentColor;
  stroke-linecap: round;
  stroke-linejoin: round;
  stroke-width: 2;
  width: 42px;
}

.reddit-matters {
  background: #f6eddf;
  border-bottom: 1px solid var(--line);
  border-top: 1px solid var(--line);
  margin: 0 auto;
  max-width: none;
  padding: 90px max(24px, calc((100vw - 1112px) / 2));
}

.reddit-intro {
  max-width: 820px;
}

.reddit-intro h3 {
  font-family: Georgia, "Times New Roman", serif;
  font-size: clamp(30px, 4vw, 48px);
  line-height: 1.04;
  margin-bottom: 14px;
}

.reddit-intro p {
  color: var(--muted);
  font-size: 20px;
  margin-bottom: 0;
}

.reddit-body {
  display: grid;
  gap: 70px;
  grid-template-columns: minmax(0, 1fr) minmax(340px, 0.75fr);
  margin-top: 58px;
}

.reddit-stats-only {
  gap: 0;
  grid-template-columns: 1fr;
  max-width: 820px;
}

.proof-grid {
  display: grid;
  border-top: 1px solid var(--line);
  gap: 0;
  grid-template-columns: 1fr;
  margin-top: 0;
}

.proof-grid article {
  align-items: baseline;
  border-bottom: 1px solid var(--line);
  display: grid;
  gap: 28px;
  grid-template-columns: 120px 1fr;
  padding: 22px 0;
}

.proof-number {
  color: var(--clay-dark);
  font-family: Georgia, "Times New Roman", serif;
  font-size: 48px;
  font-weight: 700;
  line-height: 0.95;
}

.proof-grid h3 {
  font-size: 21px;
  line-height: 1.18;
  margin-bottom: 0;
}

.proof-grid p {
  color: var(--muted);
  font-size: 15px;
  margin-bottom: 0;
  margin-top: 8px;
}

.ai-flow {
  align-self: start;
  border-top: 1px solid var(--line);
  display: grid;
  gap: 0;
  margin-top: 0;
  max-width: none;
}

.flow-step {
  border-bottom: 1px solid var(--line);
  display: grid;
  gap: 12px;
  padding: 22px 0 22px 34px;
  position: relative;
}

.flow-step::before {
  background: var(--moss);
  content: "";
  height: 8px;
  left: 0;
  position: absolute;
  top: 28px;
  width: 8px;
}

.flow-step span {
  color: var(--clay-dark);
  font-size: 13px;
  font-weight: 850;
}

.flow-step p {
  color: var(--ink);
  font-size: 17px;
  font-weight: 720;
  line-height: 1.25;
  margin-bottom: 0;
}

.flow-step code {
  background: transparent;
  color: var(--ink);
  display: block;
  font-size: 14px;
  line-height: 1.35;
  padding: 0;
  white-space: normal;
}

.flow-reddit ul {
  display: flex;
  flex-wrap: wrap;
  gap: 8px;
  list-style: none;
  margin: 0;
  padding: 0;
}

.flow-reddit li {
  color: var(--muted);
  font-size: 13px;
  font-weight: 800;
}

.source-note {
  color: var(--muted);
  display: grid;
  gap: 12px;
  margin-top: 54px;
  max-width: 900px;
}

.source-note p {
  margin-bottom: 0;
}

.source-note strong {
  color: var(--ink);
}

.source-note a {
  color: var(--clay-dark);
  font-weight: 800;
}

.family-proof {
  background: #f6eddf;
  border-bottom: 1px solid var(--line);
  border-top: 1px solid var(--line);
  margin: 0 auto;
  max-width: none;
  padding: 88px max(24px, calc((100vw - 1112px) / 2));
}

.family-proof .section-heading {
  margin-left: auto;
  margin-right: auto;
  max-width: 820px;
  text-align: center;
}

.family-proof .section-heading a {
  background: linear-gradient(transparent 62%, rgba(84, 107, 75, 0.24) 0);
  color: inherit;
  padding: 0 2px;
}

.family-subtitle {
  color: var(--muted);
  font-size: 20px;
  font-weight: 550;
  line-height: 1.45;
  margin-bottom: 0;
}

.testimonial-grid {
  display: grid;
  gap: 18px;
  grid-template-columns: repeat(3, minmax(0, 1fr));
  margin-top: 44px;
}

.testimonial-card {
  background: var(--white);
  border: 1px solid var(--line);
  box-shadow: 0 18px 48px rgba(84, 68, 52, 0.08);
  display: grid;
  gap: 12px;
  padding: 12px;
}

.video-frame {
  aspect-ratio: 16 / 9;
  background: var(--oat);
  border: 1px solid var(--line);
  overflow: hidden;
  padding: 5px;
  width: 100%;
}

.video-frame iframe {
  border: 0;
  display: block;
  height: 100%;
  width: 100%;
}

.testimonial-card h3 {
  color: var(--ink);
  font-family: Georgia, "Times New Roman", serif;
  font-size: 25px;
  line-height: 1.02;
  margin-bottom: 0;
  margin-top: 4px;
}

.testimonial-card p {
  color: var(--muted);
  font-size: 14px;
  font-weight: 650;
  line-height: 1.35;
  margin-bottom: 0;
}

.testimonial-card .tag {
  justify-self: start;
  line-height: 1.15;
  margin-top: 2px;
  white-space: normal;
}

.testimonial-card span:not(.tag) {
  color: var(--moss);
  font-size: 13px;
  font-weight: 850;
}

.service-hero {
  align-items: center;
  gap: 36px;
  grid-template-columns: 1fr;
  min-height: auto;
  padding-bottom: 56px;
  padding-top: 60px;
}

.service-hero .hero-copy {
  max-width: 940px;
  text-align: center;
}

.service-hero h1 {
  font-size: clamp(48px, 5.2vw, 74px);
  line-height: 1.02;
  margin-left: auto;
  margin-right: auto;
  max-width: 860px;
}

.service-hero .hero-lede {
  font-size: clamp(20px, 1.55vw, 24px);
  margin-left: auto;
  margin-right: auto;
  max-width: 760px;
}

.service-hero .hero-actions {
  justify-content: center;
}

.service-hero .hero-proof {
  grid-column: 1 / -1;
  margin-left: 0;
  margin-right: 0;
  margin-top: 4px;
  max-width: none;
}

.service-video-frame {
  aspect-ratio: 16 / 9;
  align-self: center;
  background: #e8efdf;
  border: 1px solid #b9cba8;
  box-shadow: 0 24px 70px rgba(84, 68, 52, 0.12);
  margin: 30px auto 0;
  max-width: 760px;
  overflow: hidden;
  padding: 8px;
  width: 100%;
}

.service-video-frame iframe {
  border: 0;
  display: block;
  height: 100%;
  width: 100%;
}

.faq-section {
  background: var(--paper);
  border-bottom: 1px solid var(--line);
  margin: 0 auto;
  max-width: none;
  padding: 86px max(24px, calc((100vw - 1112px) / 2));
}

.faq-grid {
  display: grid;
  gap: 0;
  grid-template-columns: 1fr;
  margin-top: 38px;
  max-width: 860px;
}

.faq-grid details {
  border-top: 1px solid var(--line);
}

.faq-grid details:last-child {
  border-bottom: 1px solid var(--line);
}

.faq-grid summary {
  color: var(--ink);
  cursor: pointer;
  display: flex;
  font-size: 20px;
  font-weight: 800;
  justify-content: space-between;
  line-height: 1.25;
  list-style: none;
  padding: 22px 0;
}

.faq-grid summary::-webkit-details-marker {
  display: none;
}

.faq-grid summary::after {
  color: var(--moss);
  content: "+";
  flex: 0 0 auto;
  font-size: 24px;
  line-height: 1;
  margin-left: 18px;
}

.faq-grid details[open] summary::after {
  content: "-";
}

.faq-grid p {
  color: var(--muted);
  font-size: 16px;
  line-height: 1.55;
  margin-bottom: 22px;
  max-width: 720px;
}

.zigzag-source-note {
  margin-left: auto;
  margin-right: auto;
  max-width: 940px;
}

.reddit-zigzag {
  background: var(--paper);
  border-bottom: 1px solid var(--line);
  margin: 0 auto;
  max-width: none;
  padding: 82px max(24px, calc((100vw - 1112px) / 2));
}

.agency-how {
  background: var(--paper);
  border-top: 1px solid var(--line);
  margin: 0 auto;
  max-width: none;
  padding: 82px max(24px, calc((100vw - 1112px) / 2));
}

.agency-how .section-heading {
  margin-bottom: 42px;
  max-width: 760px;
}

.agency-how-steps {
  display: grid;
  gap: 18px;
  grid-template-columns: repeat(3, minmax(0, 1fr));
  list-style: none;
  margin: 0;
  padding: 0;
}

.agency-how-steps li {
  background: var(--white);
  border: 1px solid var(--line);
  box-shadow: 0 16px 46px rgba(84, 68, 52, 0.06);
  display: grid;
  gap: 12px;
  grid-template-columns: 1fr;
  padding: 24px;
}

.agency-how-steps span {
  align-items: center;
  border: 1px solid var(--line);
  color: var(--clay-dark);
  display: inline-flex;
  font-size: 15px;
  font-weight: 850;
  height: 46px;
  justify-content: center;
  line-height: 1;
  width: 46px;
}

.agency-how-steps h3 {
  font-family: Georgia, "Times New Roman", serif;
  font-size: 28px;
  line-height: 1.12;
  margin-bottom: 8px;
}

.agency-how-steps p {
  color: var(--muted);
  font-size: 16px;
  line-height: 1.5;
  margin-bottom: 0;
}

.agency-how-examples {
  display: grid;
  gap: 8px;
  grid-template-columns: 1fr;
  margin-top: 4px;
}

.agency-how-examples code {
  background: var(--paper);
  border: 1px solid var(--line);
  color: var(--ink);
  display: block;
  font-family: ui-monospace, SFMono-Regular, Menlo, Monaco, Consolas, "Liberation Mono", monospace;
  font-size: 13px;
  line-height: 1.35;
  padding: 9px 10px;
  white-space: normal;
}

.agency-how-actions {
  display: grid;
  gap: 8px;
  grid-template-columns: 1fr;
  list-style: none;
  margin: 0;
  padding: 0;
}

.agency-how-actions li {
  border: 0;
  color: var(--muted);
  display: block;
  font-size: 14px;
  font-weight: 750;
  line-height: 1.35;
  padding: 0 0 0 16px;
  position: relative;
}

.agency-how-actions li::before {
  background: var(--moss);
  content: "";
  height: 6px;
  left: 0;
  position: absolute;
  top: 7px;
  width: 6px;
}

.agency-research {
  background: #f6eddf;
  border-bottom: 1px solid var(--line);
  border-top: 1px solid var(--line);
  margin: 0 auto;
  max-width: none;
  padding: 82px max(24px, calc((100vw - 1112px) / 2));
}

.agency-research .section-heading {
  margin: 0 auto 46px;
  max-width: 760px;
  text-align: center;
}

.agency-research .section-heading p {
  color: #555555;
  font-size: 18px;
  line-height: 1.5;
}

.paper-link {
  border-bottom: 1px solid currentColor;
  display: inline-flex;
  font-size: 14px;
  font-weight: 850;
  margin-top: 18px;
  text-decoration: none;
}

.research-snapshot,
.research-matrix,
.research-query-table {
  background: #ffffff;
  border: 1px solid var(--line);
  box-shadow: 0 18px 48px rgba(84, 68, 52, 0.07);
  display: grid;
  margin-left: auto;
  margin-right: auto;
  margin-top: 18px;
  max-width: 920px;
}

.research-text-block {
  background: rgba(255, 253, 248, 0.72);
  border: 1px solid var(--line);
  border-left: 7px solid var(--moss);
  margin: 30px auto 12px;
  max-width: 920px;
  padding: 18px 20px;
}

.research-text-block h3 {
  color: var(--ink);
  font-size: 22px;
  line-height: 1.2;
  margin-bottom: 0;
}

.research-text-block p {
  color: #555555;
  font-size: 16px;
  line-height: 1.55;
  margin-bottom: 0;
  max-width: 760px;
}

.research-snapshot [role="row"],
.research-matrix [role="row"],
.research-query-table [role="row"] {
  border-bottom: 1px solid var(--line);
  display: grid;
  grid-template-columns: 0.58fr 1.1fr 1.35fr;
}

.research-domain-table [role="row"] {
  grid-template-columns: 0.58fr 2.45fr;
}

.research-action-table [role="row"] {
  grid-template-columns: 0.58fr 2.45fr;
}

.research-matrix [role="row"],
.research-query-table [role="row"] {
  grid-template-columns: 0.58fr 2.45fr;
}

.research-query-table [role="row"] {
  grid-template-columns: 1fr;
}

.research-snapshot [role="row"]:last-child,
.research-matrix [role="row"]:last-child,
.research-query-table [role="row"]:last-child {
  border-bottom: 0;
}

.research-snapshot span,
.research-matrix span,
.research-query-table span {
  border-right: 1px solid var(--line);
  color: #555555;
  font-size: 14px;
  font-weight: 700;
  line-height: 1.4;
  min-width: 0;
  overflow-wrap: anywhere;
  padding: 13px 14px;
}

.research-snapshot span:last-child,
.research-matrix span:last-child,
.research-query-table span:last-child {
  border-right: 0;
}

.research-snapshot [role="columnheader"],
.research-matrix [role="columnheader"],
.research-query-table [role="columnheader"] {
  background: #f1f1f1;
  color: var(--ink);
  font-size: 12px;
  font-weight: 900;
  text-transform: uppercase;
}

.research-snapshot [role="cell"]:first-child,
.research-matrix [role="cell"]:first-child,
.research-query-table [role="cell"]:first-child {
  color: #111111;
  font-weight: 850;
}

.zigzag-heading {
  margin: 0 auto 56px;
  max-width: 760px;
  text-align: center;
}

.zigzag-heading h2 {
  margin-bottom: 14px;
}

.zigzag-heading p {
  color: var(--muted);
  font-size: 19px;
  line-height: 1.45;
  margin-bottom: 0;
}

.zigzag-track {
  display: grid;
  gap: 18px;
  margin: 0 auto;
  max-width: 940px;
  position: relative;
}

.zigzag-track::before {
  background: var(--line);
  bottom: 38px;
  content: "";
  left: 50%;
  position: absolute;
  top: 38px;
  width: 1px;
}

.zigzag-step {
  align-items: start;
  background: var(--white);
  border: 1px solid var(--line);
  box-shadow: 0 16px 46px rgba(84, 68, 52, 0.08);
  display: grid;
  gap: 18px;
  grid-template-columns: 38px 1fr;
  max-width: 430px;
  padding: 22px;
  position: relative;
}

.zigzag-step:nth-child(even) {
  justify-self: end;
}

.zigzag-step span {
  align-items: center;
  background: var(--moss);
  color: var(--paper);
  display: inline-flex;
  font-size: 14px;
  font-weight: 850;
  height: 34px;
  justify-content: center;
  line-height: 1;
  width: 34px;
}

.zigzag-step h3 {
  color: var(--clay-dark);
  font-size: 14px;
  font-weight: 850;
  line-height: 1.1;
  margin-bottom: 10px;
}

.zigzag-step p,
.zigzag-step code {
  color: var(--ink);
  font-size: 18px;
  font-weight: 720;
  line-height: 1.3;
  margin-bottom: 0;
}

.source-logo-grid {
  display: flex;
  flex-wrap: wrap;
  gap: 8px;
}

.source-logo-chip {
  align-items: center;
  background: var(--paper);
  border: 1px solid var(--line);
  display: inline-flex;
  gap: 7px;
  min-height: 34px;
  padding: 6px 9px;
}

.source-logo-chip img {
  background: var(--white);
  border: 1px solid rgba(37, 31, 26, 0.1);
  border-radius: 50%;
  height: 20px;
  padding: 3px;
  width: 20px;
}

.source-logo-chip-etc {
  gap: 5px;
  min-height: 28px;
  padding: 4px 7px;
}

.abstract-source-logo {
  background:
    radial-gradient(circle at 50% 50%, var(--ink) 0 1px, transparent 1.5px),
    radial-gradient(circle at 50% 50%, var(--ink) 0 1px, transparent 1.5px),
    radial-gradient(circle at 50% 50%, var(--ink) 0 1px, transparent 1.5px),
    var(--white);
  background-position: 3px 50%, 6px 50%, 9px 50%, 0 0;
  background-repeat: no-repeat;
  background-size: 2px 2px, 2px 2px, 2px 2px, 100% 100%;
  border: 1px solid rgba(37, 31, 26, 0.1);
  border-radius: 50%;
  display: inline-block;
  height: 12px;
  width: 12px;
}

.source-logo-chip p {
  font-size: 14px;
  font-weight: 850;
  line-height: 1;
}

.source-example {
  display: grid;
  gap: 8px;
}

.zigzag-step code {
  background: transparent;
  display: block;
  font-family: ui-monospace, SFMono-Regular, Menlo, Monaco, Consolas, "Liberation Mono", monospace;
  font-size: 15px;
  white-space: normal;
}

.zigzag-stat {
  background: #e8efdf;
  border-color: #b9cba8;
}

.zigzag-stat span {
  background: var(--moss);
  font-size: 12px;
  width: auto;
  min-width: 42px;
  padding: 0 8px;
}

.zigzag-stat h3 {
  color: var(--ink);
}

.zigzag-stat p {
  color: var(--muted);
  font-size: 15px;
  font-weight: 650;
}

.section-heading {
  max-width: 720px;
}

.service-pricing-heading {
  margin-left: auto;
  margin-right: auto;
  text-align: center;
}

.workflow-grid,
.pricing-grid {
  display: grid;
  gap: 18px;
  margin-top: 34px;
}

.workflow-grid {
  grid-template-columns: repeat(3, minmax(0, 1fr));
}

.workflow-grid article {
  border-top: 1px solid var(--line);
  padding-top: 22px;
}

.step-number {
  color: var(--moss);
  display: block;
  font-size: 13px;
  font-weight: 850;
  margin-bottom: 18px;
}

.deliverables {
  align-items: start;
  display: grid;
  gap: 48px;
  grid-template-columns: 0.85fr 1.15fr;
}

.deliverable-list {
  display: grid;
  gap: 12px;
  grid-template-columns: repeat(2, minmax(0, 1fr));
  list-style: none;
  margin: 0;
  padding: 0;
}

.deliverable-list li {
  background: var(--oat);
  border: 1px solid var(--line);
  font-weight: 750;
  padding: 14px 16px;
}

.pricing-grid {
  grid-template-columns: repeat(2, minmax(0, 1fr));
}

.service-pricing-grid {
  grid-template-columns: minmax(0, 640px);
  justify-content: center;
}

.agent-pricing-grid {
  grid-template-columns: repeat(2, minmax(0, 480px));
}

.price-card {
  display: flex;
  flex-direction: column;
  padding: 30px;
}

.price-card.featured {
  background: #e8efdf;
  border-color: #b9cba8;
}

.price-header {
  align-items: start;
  display: flex;
  gap: 18px;
  justify-content: space-between;
}

.price-header p {
  color: var(--muted);
  font-weight: 800;
  margin-bottom: 0;
  text-align: right;
}

.price-display {
  align-items: baseline;
  display: inline-flex;
  gap: 7px;
  white-space: nowrap;
}

.price-display em {
  color: var(--muted);
  font-family: inherit;
  font-size: 14px;
  font-style: normal;
  font-weight: 800;
  letter-spacing: 0;
}

.price-header span {
  color: var(--ink);
  display: block;
  font-family: Georgia, "Times New Roman", serif;
  font-size: 42px;
  line-height: 1;
}

.price-display span {
  display: inline;
  font-size: 38px;
}

.price-summary {
  font-size: 18px;
  margin: 20px 0;
}

.price-card ul {
  display: grid;
  gap: 12px;
  list-style: none;
  margin: 0 0 28px;
  padding: 0;
}

.price-card li {
  padding-left: 24px;
  position: relative;
}

.price-card li::before {
  background: var(--moss);
  content: "";
  height: 8px;
  left: 0;
  position: absolute;
  top: 9px;
  width: 8px;
}

.price-card .button {
  margin-top: auto;
}

.ethics-note {
  background: var(--leaf);
  margin-bottom: 56px;
  padding-bottom: 50px;
  padding-top: 50px;
}

.ethics-note h2 {
  font-size: clamp(30px, 4vw, 46px);
}

.ethics-note p {
  font-size: 19px;
  max-width: 820px;
}

.guarantee-section {
  background: var(--ink);
  border: 1px solid var(--ink);
  color: var(--paper);
  display: grid;
  gap: 26px;
  grid-template-columns: 0.95fr 1fr;
  margin: 0 auto 72px;
  max-width: 1112px;
  padding: 38px;
}

.guarantee-section span {
  border: 1px solid rgba(251, 248, 241, 0.38);
  color: var(--paper);
  display: inline-flex;
  font-size: 13px;
  font-weight: 900;
  line-height: 1;
  margin-bottom: 16px;
  padding: 8px 10px;
  text-transform: uppercase;
}

.guarantee-section h2 {
  color: var(--paper);
  font-size: clamp(28px, 3.6vw, 44px);
  margin-bottom: 0;
}

.guarantee-section p {
  align-self: end;
  color: rgba(251, 248, 241, 0.78);
  font-size: 18px;
  line-height: 1.55;
  margin-bottom: 0;
}

.research-paper {
  background: #ffffff;
  color: #111111;
  min-height: 100vh;
  padding: 28px 24px 80px;
}

.paper-header {
  align-items: baseline;
  border-bottom: 1px solid #d8d8d8;
  display: flex;
  justify-content: space-between;
  margin: 0 auto 54px;
  max-width: 820px;
  padding-bottom: 14px;
}

.paper-brand {
  font-size: 15px;
  font-weight: 800;
  text-decoration: none;
}

.paper-header p,
.paper-meta,
.paper-authors {
  color: #555555;
  font-size: 13px;
  font-weight: 700;
  margin-bottom: 0;
}

.paper {
  margin: 0 auto;
  max-width: 820px;
}

.paper-title {
  border-bottom: 1px solid #d8d8d8;
  margin-bottom: 34px;
  padding-bottom: 26px;
}

.paper-title h1 {
  font-family: Georgia, "Times New Roman", serif;
  font-size: clamp(34px, 5vw, 52px);
  line-height: 1.06;
  margin: 10px 0 16px;
  max-width: 760px;
}

.paper section {
  border-bottom: 1px solid #d8d8d8;
  padding: 24px 0;
}

.paper section:last-child {
  border-bottom: 0;
}

.paper h2 {
  font-family: inherit;
  font-size: 18px;
  font-weight: 850;
  line-height: 1.25;
  margin-bottom: 10px;
}

.paper p,
.paper li,
.paper td,
.paper th {
  font-size: 16px;
  line-height: 1.65;
}

.paper p {
  margin-bottom: 0;
}

.paper ul,
.paper ol {
  margin: 12px 0 0;
  padding-left: 22px;
}

.paper li + li {
  margin-top: 6px;
}

.paper table {
  border-collapse: collapse;
  margin-top: 16px;
  width: 100%;
}

.paper th,
.paper td {
  border: 1px solid #d8d8d8;
  padding: 10px 12px;
  text-align: left;
  vertical-align: top;
}

.paper th {
  background: #f5f5f5;
  font-size: 13px;
  font-weight: 850;
  line-height: 1.35;
  text-transform: uppercase;
}

.paper td:first-child {
  font-weight: 750;
  width: 28%;
}

.research-page {
  background: #fbf8f1;
}

.research-hero,
.research-section {
  margin: 0 auto;
  max-width: 1180px;
  padding: 72px 24px;
}

.research-hero {
  align-items: center;
  display: grid;
  gap: 44px;
  grid-template-columns: minmax(0, 1.05fr) minmax(340px, 0.75fr);
  min-height: calc(100vh - 86px);
  padding-top: 58px;
}

.research-hero-copy h1 {
  font-size: clamp(48px, 5.6vw, 78px);
  max-width: 900px;
}

.research-hero-copy .hero-lede {
  margin-left: 0;
  margin-right: 0;
  max-width: 780px;
}

.research-kicker {
  color: var(--moss);
  font-size: 13px;
  font-weight: 900;
  letter-spacing: 0;
  margin-bottom: 12px;
  text-transform: uppercase;
}

.research-lab-panel {
  background: var(--white);
  border: 1px solid var(--line);
  box-shadow: 0 22px 70px rgba(84, 68, 52, 0.12);
  display: grid;
  gap: 14px;
  padding: 18px;
}

.lab-panel-header {
  align-items: start;
  border-bottom: 1px solid var(--line);
  display: flex;
  gap: 16px;
  justify-content: space-between;
  padding-bottom: 14px;
}

.lab-panel-header span,
.prompt-card span,
.dimension-grid span,
.lab-grid span,
.research-steps > li > span {
  color: var(--clay-dark);
  font-size: 12px;
  font-weight: 900;
  text-transform: uppercase;
}

.lab-panel-header strong {
  font-size: 13px;
  text-align: right;
}

.prompt-card {
  background: #e8efdf;
  border: 1px solid #b9cba8;
  display: grid;
  gap: 8px;
  padding: 16px;
}

.prompt-card p {
  color: var(--ink);
  font-size: 19px;
  font-weight: 760;
  line-height: 1.35;
  margin-bottom: 0;
}

.lab-grid,
.dimension-grid,
.measurement-grid {
  display: grid;
  gap: 14px;
}

.lab-grid {
  grid-template-columns: repeat(2, minmax(0, 1fr));
}

.lab-grid article {
  background: #f6eddf;
  border: 1px solid var(--line);
  padding: 16px;
}

.lab-grid strong {
  display: block;
  font-family: Georgia, "Times New Roman", serif;
  font-size: 44px;
  line-height: 1;
  margin: 8px 0;
}

.lab-grid p,
.dimension-grid p,
.measurement-grid p,
.evidence-copy p,
.scientific-note p {
  color: var(--muted);
  margin-bottom: 0;
}

.query-system,
.measurements {
  background: var(--paper);
  border-top: 1px solid var(--line);
  max-width: none;
  padding-left: max(24px, calc((100vw - 1112px) / 2));
  padding-right: max(24px, calc((100vw - 1112px) / 2));
}

.query-system .section-heading,
.measurements .section-heading {
  max-width: 820px;
}

.query-system .section-heading > p:last-child,
.measurements .section-heading > p:last-child {
  color: var(--muted);
  font-size: 19px;
}

.dimension-grid {
  grid-template-columns: repeat(4, minmax(0, 1fr));
  margin-top: 42px;
}

.dimension-grid article {
  background: var(--white);
  border: 1px solid var(--line);
  display: grid;
  gap: 12px;
  padding: 20px;
}

.dimension-grid p {
  font-size: 16px;
}

.protocol-steps {
  display: grid;
  gap: 42px;
  grid-template-columns: 0.72fr 1fr;
}

.research-steps {
  border-top: 1px solid var(--line);
  display: grid;
  gap: 0;
  list-style: none;
  margin: 0;
  padding: 0;
}

.research-steps li {
  border-bottom: 1px solid var(--line);
  display: grid;
  gap: 22px;
  grid-template-columns: 48px 1fr;
  padding: 24px 0;
}

.research-steps h3 {
  font-size: 22px;
  margin-bottom: 8px;
}

.research-steps p {
  color: var(--muted);
  font-size: 16px;
  margin-bottom: 0;
}

.measurement-grid {
  grid-template-columns: repeat(3, minmax(0, 1fr));
  margin-top: 42px;
}

.measurement-grid article {
  background: var(--white);
  border: 1px solid var(--line);
  padding: 22px;
}

.measurement-grid h3 {
  color: var(--clay-dark);
  font-size: 20px;
}

.evidence-map {
  align-items: start;
  display: grid;
  gap: 42px;
  grid-template-columns: 0.74fr 1fr;
}

.report-table {
  background: var(--white);
  border: 1px solid var(--line);
  box-shadow: 0 18px 48px rgba(84, 68, 52, 0.08);
  display: grid;
}

.report-table [role="row"] {
  border-bottom: 1px solid var(--line);
  display: grid;
  grid-template-columns: 1.1fr 0.48fr 1.3fr;
}

.report-table [role="row"]:last-child {
  border-bottom: 0;
}

.report-table span {
  border-right: 1px solid var(--line);
  color: var(--muted);
  font-size: 14px;
  font-weight: 700;
  line-height: 1.35;
  min-width: 0;
  overflow-wrap: anywhere;
  padding: 14px;
}

.report-table span:last-child {
  border-right: 0;
}

.report-table [role="columnheader"] {
  background: #e8efdf;
  color: var(--ink);
  font-size: 12px;
  font-weight: 900;
  text-transform: uppercase;
}

.scientific-note {
  background: #e8efdf;
  border: 1px solid #b9cba8;
  display: grid;
  gap: 34px;
  grid-template-columns: 0.7fr 1fr;
  margin-bottom: 72px;
  padding: 42px;
}

.scientific-note h2 {
  margin-bottom: 0;
}

.scientific-note > p {
  color: var(--ink);
  font-size: 20px;
  line-height: 1.5;
}

@media (max-width: 980px) {
  .hero {
    grid-template-columns: 1fr;
    min-height: auto;
    padding-top: 48px;
  }

  .research-hero,
  .protocol-steps,
  .evidence-map,
  .scientific-note,
  .guarantee-section,
  .agency-research {
    grid-template-columns: 1fr;
  }

  .research-hero {
    min-height: auto;
  }

  .research-lab-panel {
    max-width: 720px;
  }

  .service-hero .hero-proof,
  .service-video-frame {
    margin-left: auto;
    margin-right: auto;
  }

  .service-video-frame {
    max-width: 720px;
  }

}

@media (max-width: 820px) {
  .site-header {
    align-items: flex-start;
    gap: 20px;
  }

  .nav-links {
    flex-wrap: wrap;
    gap: 12px 18px;
    justify-content: flex-end;
  }

  .deliverables,
  .reddit-body,
  .reddit-intro,
  .workflow-grid,
  .hero-proof-grid,
  .pricing-grid,
  .faq-grid,
  .testimonial-grid,
  .clutch-review-grid,
  .cited-domain-grid,
  .agency-how-steps,
  .dimension-grid,
  .measurement-grid {
    grid-template-columns: 1fr;
  }

  h1 {
    font-size: clamp(42px, 10vw, 64px);
    max-width: 760px;
  }

  .hero-lede {
    font-size: 19px;
  }

  .hero-proof {
    max-width: 680px;
  }

  .results-hero {
    padding-top: 56px;
  }
}

@media (max-width: 560px) {
  .site-header {
    display: block;
  }

  .nav-links {
    justify-content: flex-start;
    margin-top: 18px;
  }

  .hero,
  .workflow,
  .deliverables,
  .offers,
  .reddit-matters,
  .ethics-note,
  .positioning-band,
  .agency-how,
  .agency-research,
  .guarantee-section,
  .research-hero,
  .research-section {
    padding: 48px 18px;
  }

  .guarantee-section {
    margin-bottom: 48px;
  }

  .hero {
    gap: 30px;
    padding-top: 34px;
  }

  h1 {
    font-size: clamp(36px, 11vw, 44px);
    line-height: 1.04;
    margin-bottom: 18px;
    max-width: 100%;
    overflow-wrap: anywhere;
  }

  .hero-lede {
    font-size: 17px;
    line-height: 1.35;
  }

  .lab-grid,
  .report-table [role="row"],
  .research-snapshot [role="row"],
  .research-matrix [role="row"],
  .research-query-table [role="row"] {
    grid-template-columns: 1fr;
  }

  .report-table span,
  .research-snapshot span,
  .research-matrix span,
  .research-query-table span {
    border-right: 0;
    border-top: 1px solid var(--line);
  }

  .report-table span:first-child,
  .research-snapshot span:first-child,
  .research-matrix span:first-child,
  .research-query-table span:first-child {
    border-top: 0;
  }

  .agency-how-steps span {
    font-size: 14px;
    height: 40px;
    width: 40px;
  }

  .hero-actions {
    gap: 10px;
    margin-top: 24px;
  }

  .hero-proof {
    margin-top: 22px;
    padding: 12px;
  }

  .hero-proof > p {
    margin-bottom: 10px;
  }

  .hero-proof-grid article {
    padding: 12px;
  }

  .pie-stat {
    height: 108px;
    width: 108px;
  }

  .pie-stat::after {
    height: 70px;
    width: 70px;
  }

  .pie-stat span {
    font-size: 29px;
  }

  .hero-actions,
  .agent-email-form,
  .agent-email-form input,
  .agent-company-form > div,
  .agent-company-form input[type="text"],
  .agent-company-form select,
  .button,
  .price-header {
    width: 100%;
  }

  .agent-email-form,
  .agent-company-form > div {
    grid-template-columns: 1fr;
  }

  .agent-email-form {
    margin-top: 24px;
  }

  .button {
    text-align: center;
  }

  .results-shell {
    padding: 18px;
  }

  .results-hero {
    padding: 44px 0 28px;
  }

  .ai-answer-demo {
    margin-bottom: 42px;
  }

  .demo-query-card,
  .demo-answer-card {
    padding: 18px;
  }

  .directory-card {
    align-items: flex-start;
    display: grid;
    padding: 22px;
  }

  .chatgpt-recommendation-table [role="row"] {
    grid-template-columns: 1fr;
  }

  .chatgpt-recommendation-table span {
    padding: 10px 0;
  }

  .thread-card {
    padding: 18px;
  }

  .price-header {
    display: block;
  }

  .price-header p {
    text-align: left;
  }

  .price-display {
    margin-top: 14px;
  }

  .deliverable-list {
    grid-template-columns: 1fr;
  }

  .proof-grid,
  .hero-proof-grid,
  .band-steps {
    grid-template-columns: 1fr;
  }

  .proof-grid article {
    gap: 10px;
    grid-template-columns: 1fr;
  }

  .zigzag-track::before {
    display: none;
  }

  .zigzag-step,
  .zigzag-step:nth-child(even) {
    justify-self: stretch;
    max-width: none;
  }
}